The inaugural edition of the Festival of Arunachal 2026, organised by the Department of Tourism, Government of Arunachal Pradesh with the support of the Ministry of Tourism, Government of India, concluded successfully at Dilli Haat, INA, New Delhi. The two-day festival marked a significant milestone in presenting the State’s rich cultural heritage and growing tourism potential to audiences in the national capital.

Held on 21–22 February 2026, the festival recorded a footfall of more than 6000 visitors across two days, reflecting strong public interest in Arunachal Pradesh’s diverse traditions, crafts and tourism offerings.

The festival brought together exhibitors from various tribes and districts of Arunachal Pradesh, showcasing indigenous handicrafts, handwoven textiles, organic agricultural products, traditional cuisine and community-led enterprises. Visitors experienced vibrant cultural performances, ethnic fashion presentations, soulful tribal music and the traditional Yak Dance. Curated audio-visual presentations further highlighted the State’s breathtaking landscapes and emerging tourism experiences.

Speaking on the occasion, Shri Pasang Dorjee Sona, Hon’ble Minister of Education, Tourism, Rural Works, Libraries and Parliamentary Affairs, Government of Arunachal Pradesh, said, “The Festival of Arunachal 2026 marks an important step in taking our State’s identity, culture and tourism offerings to a wider national audience. The festival showcases Arunachal Pradesh’s strengths in culture, handicrafts and tourism, while creating meaningful market linkages for our community-led enterprises. We are committed to positioning Arunachal Pradesh as one of the most preferred experiential and cultural tourism destinations in the country. Such initiatives strengthen our cultural connect across India and reinforce confidence in our local industries”.

The second day of the festival was graced by several distinguished dignitaries including Shri Neeraj Kumar, Joint Secretary, Ministry of Development of North Eastern Region (MDoNER), Smt. Indra Mallo, IAS, Additional Secretary, Smt. Mitali Namchoom, IAS,Director Department of Women and Child Development (Government of NCT of Delhi), Shri Anirudh Saran Singh, IRS, Smt. Seema Jain, Director, Ministry of Tourism, Shri Arun Srivastava, Joint Director General Strategy & Product Development Division, Smt Maya Lingi, Joint Secretary, Lok Sabha Secretariat, Parliament of India., Shri Anupam Yadav, OSD to CM of Arunachal Pradesh, Smt Manna Bengia Sonam, Deputy Director, Department of Tourism, Arunachal Pradesh and Smt. Adong Moyong, Resident Tourism Officer, Department of Tourism, Arunachal Pradesh, among others dignitaries. Their presence underscored the growing national focus on strengthening tourism and cultural promotion of the Northeast region.

The festival served not only as a cultural showcase but also as a strategic tourism outreach initiative, highlighting emerging sectors such as agro-tourism, sustainable farming practices, indigenous food traditions and responsible travel experiences.

Notably, Festival of Arunachal 2026 was the first edition of the event and the first time it was organised in New Delhi, marking a new chapter in the State’s tourism promotion efforts at the national level.

The successful conclusion of the inaugural edition has set the stage for future engagements aimed at strengthening Arunachal Pradesh’s presence in key tourism markets across India.

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Greece has unveiled an innovative new pathway for international entrepreneurs seeking long-term residency in one of Europe’s most desirable destinations. The country has introduced a five-year golden visa specifically designed for foreign investors who support Greece’s growing startup ecosystem.

Under the new program, non–European Union citizens can qualify for a Greek residence permit by investing a minimum of €250,000 in a registered Greek startup listed on the national Elevate Greece registry. Eligible sectors include travel and tourism, real estate innovation, defense technologies, and financial technology, among others.

The initiative was introduced under Law 5187/2024 and incorporated into Greece’s draft 2025 fiscal plan submitted to the European Commission. The program officially came into effect in November 2025, further strengthening Greece’s position as an attractive destination for global investors and entrepreneurs.

Successful applicants are initially granted a one-year residence permit, which can be renewed every two years for a total duration of five years, provided specific conditions are met. Investors may not hold more than 33% ownership or voting rights in the startup. Additionally, the company must create at least two new jobs within the first year of investment and maintain those positions for a minimum of five years.

After seven years of continuous legal residence in Greece—either through this program or a qualifying alternative—investors may become eligible to apply for permanent residency or Greek citizenship, subject to national requirements.

Applications must be submitted in person at a Greek consulate, with appointments available online. While interest in the program is growing, industry experts note that the initiative is still in its early stages and has not yet been widely adopted.

This new startup-focused visa complements Greece’s existing golden visa offerings, which have traditionally centered on real estate investment. Greece’s real estate golden visa remains one of the most affordable in Europe, with investment thresholds starting at €250,000 for certain property conversions, and higher thresholds in major cities and popular islands. These visas also offer visa-free travel across the Schengen Area.

However, real estate-based golden visas have faced increasing scrutiny across Europe due to concerns about housing affordability and economic imbalance. In response, Greece’s startup investment option aims to redirect foreign capital toward business development, innovation, and job creation, reducing pressure on the housing market while fostering sustainable economic growth.

Similar investor-focused residency programs have recently been introduced in countries such as Malaysia and New Zealand, reflecting a global shift toward investment models that prioritize local enterprise development and long-term economic impact.

With this new golden visa option, Greece is positioning itself not only as a lifestyle destination, but also as a strategic hub for entrepreneurship and innovation in the Mediterranean region.

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Inaugurating the event as Chief Guest, Shri Om Birla highlighted that the Hadoti region offers a rare confluence of heritage, natural beauty, and cultural richness, presenting immense untapped tourism potential. He extended a warm welcome to travel agents, tour operators, hoteliers, investors, and tourism stakeholders from across the country who had gathered to explore and experience the region’s diverse offerings.

Addressing the gathering, the Member of Parliament from Kota emphasised that Hadoti is home to magnificent forts, historic stepwells, architectural marvels, wildlife landscapes, and important religious sites, making it capable of attracting both domestic and international travellers. He specifically referenced key attractions such as the Chambal River Front and River Safari, Taragarh Fort in Bundi, Gagron Fort, and Shahabad Fort, noting that these landmarks have the potential to emerge as flagship tourism attractions.

Stressing the importance of sustained promotion, Shri Birla underlined that platforms like the Kota Hadoti Travel Mart play a pivotal role in ensuring continuous visibility, infrastructure development, and stakeholder engagement. He advocated for the Travel Mart to be organised annually to firmly establish Hadoti as a standalone destination of national and international significance.

Repositioning Hadoti as a Prime Tourism Circuit

The Travel Mart aims to reposition Hadoti—encompassing Kota, Bundi, Jhalawar, and Baran—as an independent tourism circuit rather than a peripheral extension of Rajasthan’s more established destinations. Despite its wealth of heritage, wildlife, art forms, and living traditions, the region has remained relatively under-explored, a gap the Travel Mart seeks to address.

Held over three days at Art Hill and Riverfront, Kota, KHTM 2026 featured a comprehensive programme including B2B exhibitions, curated networking sessions, destination experiences, heritage walks, cultural performances, and networking dinners, creating a dynamic platform for meaningful engagement between the travel trade, investors, and destination storytellers.

Strong Trade Participation and High-Level Support

The maiden edition of the Hadoti Travel Mart, held from January 2 to 4, 2026, marked a major milestone in regional tourism promotion. Led by the Hotel Federation of Rajasthan – Kota Division, with support from the Department of Tourism, Government of Rajasthan, the event hosted over 450 tour operators, travel professionals, media representatives, and influencers from across the country.
The inaugural ceremony at Shaurya Ghat, on the banks of the Chambal River, also witnessed the unveiling of a souvenir booklet titled Magical Hadoti by Shri Om Birla, followed by a spectacular fireworks display that lit up the Kota skyline.

A structured B2B Travel Mart, conducted on January 3 and 4 at Art Hill – Oxyzone City Park, facilitated focused business interactions between buyers and sellers. The B2B sessions were inaugurated by the Hon’ble Deputy Chief Minister of Rajasthan, Smt. Diya Kumari, who lit the traditional lamp in the presence of Shri Illyaraj Singh of Kota, senior office bearers of the Hotel Federation of Rajasthan, and representatives from allied organisations.

Event Highlights and Way Forward

The Kota Hadoti Travel Mart 2026 concluded on a high note, fostering meaningful dialogue, strengthening partnerships, and opening new avenues for tourism growth. The closing ceremony was graced by Shri Om Birla and the Hon’ble Union Minister for Tourism and Culture, Shri Gajendra Singh Shekhawat, along with Shri Onkar Singh Lakhawat, Chairman of the Dharohar Vikas Pradhikaran, and other senior dignitaries.

With strong institutional backing and growing industry participation, the Kota Hadoti Travel Mart 2026 stands as a decisive step towards sustainable tourism development, long-term destination branding, and global recognition for the Hadoti region.

Acknowledging the Organising Team

The successful planning and execution of the Kota Hadoti Travel Mart 2026 were made possible by the dedicated efforts of the Hotel Federation of Rajasthan – Kota Division. Under the leadership of Shri Ashok Maheshwari, President, with strategic support from Shri Sandeep Padia, General Secretary, and seamless coordination by Shri Anil Mundra, Co-ordinator, the organising team ensured a professionally managed and impactful event. Their collective commitment and organisational excellence played a key role in establishing KHTM 2026 as a landmark tourism initiative for the Hadoti region.

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Anchored in the State’s refreshed brand identity “Beyond Myths and Mountains,” the campaign invites travellers to look beyond scenic valleys and monasteries to uncover the rich stories and human experiences that define Arunachal’s iconic destinations, Tawang, Ziro, Anini, Namsai, Dong and Mechukha. This narrative underscores that in Arunachal, travel is not only about destinations but the unexpected moments, local interactions and deep cultural connect that await every visitor.

“Arunachal is a region as old as history, with rising mountain peaks, colourful vegetation, Buddhist heritage, snow-capped landscapes, diverse tribal culture, and breathtaking biodiversity”, shared by Shri Pasang Dorjee Sona, Hon’ble Minister for Tourism, Education, RWD, Library, and Parliamentary Affairs, Government of Arunachal Pradesh at the event. “It has all the ingredients required to be a top tourist destination, from heritage and wildlife to adventure, nature, unique festivals and distinct culture. The very idea of Arunachal Pradesh has resplendence ingrained in it, and the experience of this land is no different”, he said.
Arunachal Pradesh’s tourism sector has witnessed strong post-pandemic growth. In 2023 and 2024, the State recorded more than 1 million tourist visits annually, marking significant increase from pre-pandemic years.
The surge is driven by a holistic approach combining strategic branding, improved connectivity, and experiential travel offerings. The Government’s new tourism policy prioritises enhancements in road and air connectivity, development of visitor amenities, and expansion of accommodation capacity by about 50%. It also emphasises diverse tourism segments, including farm tourism, spiritual tourism, adventure, eco-tourism, tribal tourism and border tourism, reinforcing Arunachal’s appeal as a multi-dimensional travel destination

‘Take a New Turn in Arunachal’ reframes travel as an invitation to explore beyond conventional sightseeing, to see stories, not just sights. Each core destination featured in the campaign serves as a narrative anchor:

• Tawang :Spiritual heritage and Himalayan vistas
• Ziro : Cultural rhythms and indigenous landscapes
• Anini : Land of lakes and waterfalls
• Namsai : Spirituality and riverine culture
• Dong : India’s first sunrise and untamed beauty
• Mechukha : Where Adventure Meets Tranquility

These experiences are brought to life through campaign films and print visuals that capture warm human encounters, spontaneous moments and authentic local interactions, reinforcing Arunachal’s defining essence: discovery through lived experience.

“We refreshed our logo and branding with ‘Beyond Myths and Mountains’ last year,” Minister Sona added. “This campaign builds on that foundation. We are confident that this initiative will positively project Destination Arunachal in national and global tourism markets and help us emerge as one of India’s most sought-after destinations in the coming years.”

Aligned to this vision, the State Tourism Department is also forging partnerships with travel platforms and tour operators to broaden Arunachal’s reach, especially in untapped source markets, while streamlining traveller access and enhancing on-ground experiences.

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The first international Spice Route Conference will be hosted in Kochi from January 6 to 8, 2026,bringing renewed focus to the commercial and cultural link between the Kerala coast and a vast geography stretching up to the Mediterranean lands over centuries, playing a significant role in shaping history.

The event, organized by the Muziris Heritage Project in collaboration with Kerala Tourism Department, is planned as a landmark international gathering celebrating the shared maritime and cultural heritage of the world and its continued relevance in the global narrative.

The event will also explore new pathways to strengthen cultural and heritage tourism ties among a host of countries across continents that lay in the ambit of the famed Space Route.

Long before modern trade networks and political borders began to evolve, ports along the Malabar Coast, especially the legendary port of Muziris, functioned as vibrant hubs linking Asia, the Middle East, Africa, and Europe.

The Spice Route, powered by monsoon winds, had served not just as a busy maritime commercial trail but also as a vibrant cultural corridor that carried ideas, faith, art, technology and faith systems, together creating a lasting people-to-people bonding.

The three-day event will be held at the historic Bolgatty Palace, Ernakulam, a site intrinsically linked to centuries of maritime trade and cultural encounters.

The first of its kind initiative in India, the conference is conceived as an intellectual and cultural platform that reconnects the ancient Spice Route with contemporary global discourse.

Highlighting the vision behind the initiative, Tourism Minister Shri Mohamed Riyas, said “the International Spice Route Conference marks a new phase in Kerala’s heritage tourism journey.” “Heritage tourism today represents a USD 600-billion global market, and the Spice Route offers Kerala a powerful and authentic story within this space,” the Minister said.

“By re-imagining these historic connections, we are positioning Kerala as a compelling destination for discerning, heritage-focused travelers from across the world, offering immersive experiences rooted in history, culture, and living traditions,” Shri Riyas added.

The Conference seeks to revive this spirit of exchange, positioning Kerala not merely as a destination but as a living crossroad of world heritage and maritime civilization.

The event will see 38 international delegates from 22 countries a part from national participants engaging in absorbing conversations. It will feature a remarkable cross-section of attendees, including academicians and historians, archaeologists, diplomats, policy- makers and tourism stakeholders, artists, cultural practitioners and performers.

The speakers will explore the Spice Routes not as a single trade corridor, but as a vast, interconnected cultural ecosystem that shaped societies across continents. Moving beyond the economics, the conference will delve into the human narratives embedded in maritime history.

Key sessions will include ‘Cultural Exchange & Diaspora: migration, linguistic fusion and shared identities shaped by maritime movement’; ‘Knowledge, Faith & Philosophy: the spread of science, medicine, belief systems, and intellectual traditions across oceans’ ; ‘Colonial Encounters & Enduring Legacies: Understanding the long-term cultural and political impacts of maritime colonialism’ and ‘Maritime Technologies & Logistics: The historical movement of goods, ideas, and innovations across sea routes.’

Complementing the thematic sessions, the event will offer delegates a deeply immersive cultural journey into Kerala’s living heritage. These include ‘The Muziris Experience’ -curated heritage trails across key Muziris sites, combined with a traditional sea voyage echoing ancient maritime routes; ‘Contemporary Art Engagement’ – a special visit to Kochi-Muziris Biennale 2025–26;‘Performing Traditions’ – renditions of Kerala Jewish songs and a compelling performance of Chavittu Nadakam, Kerala’s unique Latin-Christian classical dance-drama. These will together turn the event from a scholarly forum into a sensory and experiential encounter with history.

The conference also signals Kerala’s intent to tap into the growing global demand for high-value, experiential and culturally immersive travel.

Scholars, heritage professionals, tourism stakeholders, cultural practitioners, students, and global heritage enthusiasts have also been invited to the event. Registration to the conference is now open and further details are available on the official Kerala Tourism portal https://www.keralatourism.org/muziris.

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“India remains one of Sharjah’s top five source markets in 2025, playing a pivotal role not only in visitor volume but also in value and engagement,” he says. Sharjah welcomed over 172,000 Indian visitors in 2024, reflecting sustained year-on-year growth. This momentum has continued into 2025, fuelled by rising demand from major Indian metros seeking luxury, culture-rich, and experiential travel.

To align with evolving traveller preferences, Sharjah has strengthened its understanding of the market. “We have adopted a data-led approach to analyse Indian traveller behaviour and design targeted campaigns and curated itineraries tailored to families, culture explorers, adventure seekers, and premium travellers,” H.E. Al Midfa explains.

In the first five months of 2025, Sharjah recorded a 32% increase in Indian arrivals, welcoming 88,000 visitors compared to 66,000 during the same period in 2024. This growth, he notes, is a result of “consistent engagement through trade shows, roadshows, partnerships, and digital campaigns crafted specifically for the Indian market.”

Sharjah has placed strategic focus on high-potential segments such as adventure and experiential tourism, supported by the emirate’s diverse natural landscapes and high-profile events like the F1H2O Grand Prix of Sharjah, as well as MICE and destination weddings. “We see strong interest from planners seeking boutique, culturally immersive, and easily accessible venues,” he adds.

Beyond market engagement, Sharjah is accelerating major infrastructure projects to enrich its visitor experience. The revitalisation of Kalba, with restored heritage sites, a redesigned Corniche, and improved roadways, is enhancing accessibility and cultural appeal. Meanwhile, modernisation efforts at landmarks such as the Mleiha Archaeological Centre and the Heart of Sharjah are elevating heritage tourism while preserving authenticity.

Sharjah International Airport’s $336 million expansion is also underway, reinforcing the emirate’s commitment to world-class, sustainable infrastructure.

Sustainability remains a core pillar of Sharjah’s tourism vision. With the global sustainable tourism market projected to reach $11.4 trillion by 2032, Sharjah is investing in projects such as the Hanging Gardens, Al Hefaiyah Lake, and eco-luxury retreats like Kingfisher Retreat and Moon Retreat. “Our goal is to protect natural habitats while offering responsible, meaningful travel experiences,” says H.E. Al Midfa.

With continued investment and a clear vision, Sharjah is positioning itself as a future-ready destination that blends heritage, sustainability, and innovation for global travellers, especially those from India.

The post Success Story: India Strengthens Its Position as a Key Market for Sharjah appeared first on TnHGlobal.

On the occasion of the 150th birth anniversary of India’s Iron Man, Sardar Vallabhbhai Patel, the “Bharat Parv” is being celebrated with great enthusiasm from November 1 to November 15 at the Statue of Unity, Ekta Nagar, Gujarat. On the 11th day of the celebration, November 11, the Madhya Pradesh Day was inaugurated by Hon’ble Governor Shri Mangubhai Patel. The event was graced by Deputy Chief Minister Shri Jagdish Deora, Deputy Chief Minister Shri Rajendra Shukla, and Minister of State (Independent Charge) for Tourism and Culture, Shri Dharmendra Bhav Singh Lodhi.

Speaking on the occasion, Minister of State (Independent Charge) for Tourism, Culture, and Religious Trusts & Endowments, Shri Dharmendra Bhav Singh Lodhi, said that the purpose of this celebration is to uphold the spirit of “Ek Bharat Shreshtha Bharat”, showcasing unity in diversity across the nation. Under Bharat Parv, the Madhya Pradesh Tourism Board has set up an impressive theme pavilion spanning approximately 25 square meters, beautifully presenting the state’s tourism, culture, and handicraft heritage.

The pavilion features glimpses of Madhya Pradesh’s iconic destinations such as Sanchi, Khajuraho, Bhimbetka, Mandu, Orchha, Ujjain, and Omkareshwar, along with its renowned national parks like Bandhavgarh, Kanha, and Pench. Additionally, traditional handicrafts and handlooms such as Chanderi and Maheshwari fabrics, Bagh prints, Dhokra art, terracotta pottery, and Gond paintings are being displayed, reflecting the state’s artistic and cultural richness.

Shri Sheo Shekhar Shukla, Additional Chief Secretary, Tourism, Culture, Home, and Religious Trusts & Endowments, and Managing Director, Madhya Pradesh Tourism Board, said, “Bharat Parv is a beautiful celebration of India’s cultural unity and diversity. Madhya Pradesh is truly the ‘Heart of Incredible India,’ where every tradition, flavor, and art form reflects the soul of our nation. Through this event, we aim to connect visitors from across the country with the essence of Madhya Pradesh — its tourism, crafts, cuisine, and cultural vibrancy. Our effort is that visitors not only enjoy the taste and music of Madhya Pradesh but also experience its spiritual energy and vitality.”

Studio Kitchen Showcases the Flavours of Madhya Pradesh

On November 11, the Madhya Pradesh State Tourism Development Corporation (MPSTDC) organized a special Studio Kitchen presentation featuring live demonstrations and tastings of traditional and regional dishes from the state, under the theme “Flavours from the Heart of India.”

Visitors relished a variety of regional delicacies such as Sannata, a tangy buttermilk-based drink from the Bundelkhand region; Kangni Dal Shorba, a traditional soup from Dindori; Thopa Bhutte Ki Kis, a gram flour-based delicacy from Chambal; Bedai Dumna Aloo, a popular breakfast from Sidhi; Matar Nimona with Plain Puri from Baghelkhand; and the renowned Kutki Kheer dessert from Shahdol. These dishes beautifully showcased the diverse geographical and cultural flavours of the state and were highly appreciated by visitors.

Magnificent Cultural Presentation – “Amrutasya Madhya Pradesh”

A grand dance performance titled “Amrutasya Madhya Pradesh” was presented by noted choreographer Maitryee Pahari and her troupe under the aegis of the Department of Culture. The performance captivated the audience by depicting the ancient civilization, devotion, love, and harmony with nature that define Madhya Pradesh.

The presentation began with the prehistoric cave art of Bhimbetka, moving through the artistic splendour of Khajuraho temples, the serenity of Sanchi Stupas, and the spiritual essence of Chitrakoot. The grandeur of Ujjain and Omkareshwar Jyotirlingas, the history of Gwalior Fort, the romance of Mandu, and the divine architecture of Orchha temples came alive on stage. The natural beauty of Bandhavgarh, Kanha, Pench, and the marble rocks of Jabalpur were also artistically represented, portraying mankind’s connection with nature.

Performers adorned in traditional Maheshwari, Chanderi, and Bagh print attires highlighted the state’s textile and craft legacy. The performance concluded with the spiritually uplifting Narmada Aarti, taking the audience on a transcendental journey that left them mesmerized.

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Kerala Tourism has unpacked a set of experiential products tailored to meet the demands of the domestic and international travelers as the festival and winter holiday seasons kick in, assuring visitors a quality time while engaging with the state’s mesmeric charm and famed hospitality.

Besides reinforcing its credentials as a globally acclaimed hospitable and safe destination, the state has come up with a slew of riveting experiences, including new locales, side-by-side the time-honoured backwaters, beaches and hill stations.

Through its strategic initiatives Kerala has set a new model of sustainable and inclusive tourism development, Kerala Tourism Minister Shri P A Mohamed Riyas, said in a message to the media session organised by Kerala Tourism Department as part of its ‘Network Kerala’ B2B Tourism Meet held at the Crowne Plaza, Okhla, in the city today.

“As a global brand, Kerala Tourism has made a paradigm shift by firmly positioning it as an inclusive, experiential and regenerative destination that offers diverse choices to visitors in the length and breadth of the state,” says Shri Riyas.

Kerala Tourism’s Tourist Information Officer Shri S Sreekumar made a presentation highlighting the unique products and experiences of God’s Own Country.

The day-long event saw sellers from Kerala and buyers from the national capital coming together to clinch business deals for promoting the destination in the ongoing season. The event concluded with a cultural programme, showcasing the state’s diverse performing traditions.

Significantly, the current in-bound season for Kerala coincides with the 6^th edition of the Kochi-Muziris Biennale, beginning on December 12. One of world’s major contemporary art shows with convergence of artists from across the world, the event will go on till March 31^st, 2026.

Also, the state recently unveiled a Vision Document which will serve as a template for development of tourism that will unlock Kerala’s untapped potential as an ever-fascinating destination, besides bringing to fore many best kept secrets.

The vision document emphasises on tourism business innovations and investments in related products, including wellness tourism and adventure tourism, besides harnessing the potential of heritage, cultural, and spiritual tourism.

The policy aims to transform Kerala into a complete digital and smart tourism ecosystem through integrated visitor management, smart ticketing, AR/VR (augmented/virtual reality) experiences, and analytics based on artificial intelligence.

New products and packages rolled out by the state have received a highly encouraging response at networking events and tourism fairs in major cities in India and abroad.

Similarly, Kerala Tourism earlier this month hosted India’s first Travel Literary Festival, ‘Yaanam 2025’, at the picturesque coastal town of Varkala near the state capital. The event drew top travel writers and social media influencers from across the world. Moved by the ambience and vibrancy of the three-day event, packed with engaging conversations, the participants wanted it to be an annual festival.

Kerala also stands out as the first state to adopt a focused woman-friendly tourism policy, firming up its global standing as a safe and clean destination for women to travel and experience its diverse charms, including a hands-on feel of the cultural and livelihood traditions of the village communities.

Of late, there has been an uptick in footfall of women tourists in the state, both as solo travelers and as part of all-woman group packages, many of which are conducted by women entrepreneurs themselves.

Kerala has also showcased its readiness to the world for Destination Weddings and Meetings, Incentives, Conferences and Exhibitions (MICE), both segments developed with a robust partnership with the tourism and hospitality industry.

The state’s premier tourism industry body, the Kerala Travel Mart (KTM) Society, in partnership with the government, held a Wedding and MICE Conclave in Kochi in August this year, which was attended by buyers from around the world.

With its spectacular landscapes, world-class facilities and seamless blend of tradition and modernity, the state is attracting event planners, couples and corporate clients looking for a distinctive and memorable experience.

The state has also made a strong reputation in sustainable and inclusive tourism through its globally appreciated Responsible Tourism Mission Society, which has added a string of  destinations in partnership with local communities.

Alongside the new projects, the state’s core assets like beaches, hill stations, houseboats and backwaters continue to elevate the totality of the visitors’ experience. These include village and plantation visits, stay at jungle resorts, homestays, Ayurveda-based wellness solutions, adventure activities and countryside and heritage walk and trekking to verdant hills.

The strategic initiatives in the tourism sector, a key contributor to the state’s gross domestic revenue, is evident from the sharp increase in footfalls in the last few years, surpassing the pre-pandemic numbers.

The physical infrastructure related to tourism has also been reconfigured by adopting sustainable conservation models and introducing a cutting-edge design policy for elevating the aesthetic appeal of public assets.

The post Kerala Tourism rolls out riveting products, experiences as holiday season kicks in appeared first on TnHGlobal.

• Grand Conclusion of Madhya Pradesh Travel Mart Organized by Madhya Pradesh Tourism Board in Bhopal
• Helicopter Services to Operate Across Three Sectors in the State
• Balaji Telefilms to Invest ₹50 Crore in Madhya Pradesh
• Letters of Award Issued to Indore Treasure Town Pvt. Ltd. for Two Major Projects
• Regional Partnerships to Play a Key Role in Tourism Development

In a grand celebration of hospitality and global collaboration, the Madhya Pradesh Tourism Board successfully concluded the Madhya Pradesh Travel Mart (MPTM) 2025 from October 11–13 at the Kushabhau Thackeray International Convention Center (Minto Hall), Bhopal. This event was not merely a business gathering but a vibrant confluence of cultures and a platform fostering global partnerships. Over 700 participants, including representatives from more than 100 international tour operators across 27 countries, stakeholders from various Indian states, hoteliers, and investors, attended the Mart.

The Travel Mart witnessed investment proposals worth ₹3,665 crore across hotels, resorts, and other tourism projects, along with nearly 9,000 business-to-business (B2B) meetings, reflecting the state’s growing tourism potential.

The event was inaugurated by Chief Minister Dr. Mohan Yadav, in the presence of Union Minister of Tourism and Culture Shri Gajendra Singh Shekhawat, State Minister for Culture, Tourism, and Religious Trusts & Endowments (Independent Charge) Shri Dharmendra Bhav Singh Lodhi, State Minister for Backward Classes & Minority Welfare and Nomadic & Semi-Nomadic Communities (Independent Charge) Smt. Krishna Gaur, Chief Secretary, Shri Anurag Jain, Shri Sheo Shekhar Shukla, Additional Chief Secretary, Tourism, Culture, Home, and Religious Trusts & Endowments, and Managing Director, Madhya Pradesh Tourism Board, MD, MPSTDC Dr. Ilaiya Raja T., renowned filmmakers and actors Smt. Ekta Kapoor, Shri Gajraj Rao, Shri Raghuvir Yadav, Ms. Lara Molina of the Spanish Film Commission, and Ms. Anna Saura, along with tour operators, travel agents, hoteliers, and other tourism stakeholders.

Chief Minister Dr. Mohan Yadav emphasized that under the vision of Prime Minister Shri Narendra Modi, the tourism sector has gained significant momentum. He stated that the Travel Mart will serve as a key catalyst for tourism development and will now be held annually. He highlighted that the participation of 27 countries establishes MPTM as a global-level event, showcasing the unique tourism offerings of Madhya Pradesh.

State Minister Shri Dharmendra Bhav Singh Lodhi added that Madhya Pradesh, with its rich natural beauty, sacred spiritual sites, abundant wildlife, and glorious heritage, continues to attract tourists from around the world. The increasing number of visitors is strengthening the state’s global identity, and MPTM 2025 will give a new impetus to tourism in Madhya Pradesh.

Shri Sheo Shekhar Shukla remarked that the Travel Mart successfully realized the vision of bringing tourism stakeholders together on a single platform. He highlighted that dialogue, partnerships, and collaborations through the Mart have provided new direction to the state’s tourism. He urged tour operators and hoteliers to promote Madhya Pradesh extensively, assuring that the state will continue to welcome tourists with open arms and provide memorable experiences.

Chief Minister Engages with Key Investors

During the Mart, Chief Minister Dr. Mohan Yadav held one-on-one discussions with key investors. Panel discussions on “Madhya Pradesh: From Hidden Gem to Global Icon” and “The Future of the Film Sector in Madhya Pradesh: From Reel to Real Growth” included participation from domestic and international experts, investors, and industry representatives. Additionally, sessions focused on Fostering Inter-State Tourism Collaboration saw active participation from various states.

New Projects and Agreements

Two major projects were awarded Letters of Award (LOA) to Indore Treasure Town Pvt. Ltd.

Contracts for establishing tent cities in Hanuwantiya, Tamia, Mandu, and Orchha were signed with Ease My Trip and Aagman India Travel for a five-year period.

Trans Bharat Aviation Pvt. Ltd. and Jet Serve Aviation Pvt. Ltd. were entrusted with launching regional helicopter services across three sectors.

Rural Entrepreneurship Showcased on a Global Stage

MPTM 2025 featured 20 homestay operators and 27 artists–craftspeople, highlighting rural tourism and its potential. Direct interactions between rural and urban homestay operators with international tour operators created expanded business opportunities. Key homestays included Bancha, Navdatoli, Bothu, Chopna Bhajipani, Bhartipur Gadar Khedi, Kekadiya, Sabarvani, and Rancha, while artisans from Khari, Chedka, Kajra, Ujjain, and Bhopal showcased Madhya Pradesh’s cultural richness and craftsmanship. This initiative not only provides global visibility to rural homestays but also creates new employment opportunities in these regions.

Regional Partnerships to Drive Tourism Growth

In the session on Fostering Inter-State Tourism Collaboration, representatives from different states agreed that regional partnerships are the most effective way to ensure sustainable tourism development. Madhya Pradesh, due to its geographic and cultural location, can act as a central tourism hub for central India. Collaborative circuits suggested included the Ram Van Path circuit with Chhattisgarh, Jyotirlinga circuit with Maharashtra, and heritage promotion projects with Rajasthan, alongside expansion in tiger corridors, film tourism, eco-tourism, and medical-religious tourism.

MICE and Wedding Tourism

A roundtable on “M.I.C.E. (Meetings, Incentives, Conferences & Exhibitions) and Wedding Tourism”, organized by the Madhya Pradesh Tourism Board and FICCI Wedding Tourism Committee, focused on promoting unique destinations globally, setting appropriate hotel rates, and showcasing the state’s cultural attributes through modern marketing channels.

Key Partnerships and Investments

Archaeological Survey of India (ASI) and Madhya Pradesh Tourism Department signed agreements for heritage conservation and development of tourist facilities.

Balaji Telefilms announced an investment of ₹50 crore over five years for film, web series, and documentary production in the state.

Madhya Pradesh Tourism signed an agreement with leading travel and lifestyle platform Curly Tales to strengthen its digital outreach.

Launch of ‘The Sitarist’ TVC

The event featured the unveiling of a new TV commercial, ‘The Sitarist’, showcasing the soul of Madhya Pradesh, performed by world-renowned sitarist Anoushka Shankar.

Showcasing Madhya Pradesh on the Global Stage

Over 120 stalls displayed the state’s handlooms, handicrafts, Gond art, and Chanderi sarees, with live demonstrations attracting widespread attention. International stakeholders also participated. Cultural performances included presentations by renowned dance choreographer Ms. Maitreyi Pahadi and the Mayur Band, representing Madhya Pradesh’s musical heritage. Local cuisines and traditional folk culture added vibrancy to the event.

Best Stall Awards:

* First Prize: Shambhala Resort, Bhopal

* Second Prize: Yar Nagar Jungle Resort, Budhni

* Third Prize: Enchanting Madhya Pradesh, Gwalior

In addition, sponsors, gramstays, and homestay operators were felicitated for their contributions.

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Under the visionary leadership of Hon’ble Chief Minister Dr. Mohan Yadav, Madhya Pradesh is set to establish itself as a world-class tourism destination with the organization of the Madhya Pradesh Travel Mart (MPTM) 2025 from 11th to 13th October 2025 at the Kushabhau Thakre International Convention Centre, Bhopal.

The event will bring together domestic and international buyers, sellers, travel agents, film representatives, and key stakeholders from across the tourism sector on a single platform. Organized by the Madhya Pradesh Tourism Board, this three-day event will host over 700 participants, including more than 80 foreign tour operators from 27 countries, 150 domestic tour operators, 355 sellers, film representatives, and media professionals. It will be India’s largest state-level travel mart, positioning Madhya Pradesh on the global map as the “Heart of Incredible India.”

Minister of State (Independent Charge) for Tourism, Culture, and Religious Trusts & Endowments, Shri Dharmendra Bhav Singh Lodhi, stated that in collaboration with FICCI this will be one of the largest state-level travel marts in the country. It will connect the state’s hoteliers, travel and tour operators, homestay owners, and other tourism stakeholders (sellers) with prominent domestic and international buyers, including major hoteliers and tour operators. This initiative will not only increase tourist inflow into Madhya Pradesh but will also open new avenues of economic growth in the tourism sector and create local employment opportunities.

The event will provide a platform for investment, partnerships, and collaborations in tourism, hospitality, film, wedding, and MICE sectors. Over 3,000 B2B meetings will be held during the mart, making it the largest business engagement ever organized in the state’s tourism sector. In addition, international conferences and roundtable sessions will be conducted with State Governments (G2G) and wedding and corporate organizers (G2B) to explore sectoral opportunities. Senior officials from the Ministry of Tourism and various State Tourism Departments will also participate. 

A Major Step Towards Establishing Madhya Pradesh on the Global Tourism Map

Shri Sheo Shekhar Shukla, IAS, Additional Chief Secretary, Tourism, Culture, Home, and Religious Trusts & Endowments, and Managing Director, Madhya Pradesh Tourism Board, stated that Madhya Pradesh Travel Mart 2025 will showcase the state’s diverse tourism offerings — heritage, wildlife, rural culture, handicrafts, cuisine, and film tourism — under one roof.

Over 120 stalls will be set up, featuring handloom and handicraft products, with live demonstrations of Gond Art and Chanderi saree weaving. Dedicated stalls of tourism stakeholders will also be part of the exhibition. The event will also witness investment promotion, new tourism project agreements, and collaborative announcements under the State Film Policy.

The cultural segment will feature a 40-minute group dance performance choreographed by renowned artist Ms. Maitreyee Pahari, depicting Madhya Pradesh’s natural beauty and historical legacy. The iconic Maihar Band, representing the state’s musical identity, will also perform, along with folk and tribal dances showcasing the cultural heritage and traditions of Madhya Pradesh. Traditional cuisine and local folk culture will add further vibrancy to the event. 

Chief Minister’s Investor Meetings and Key Thematic Sessions

During the mart, Hon’ble Chief Minister Dr. Mohan Yadav will hold one-on-one investor meetings, along with panel discussions focused on the tourism potential of the state. Two major sessions will be the highlight of the event:

* “Madhya Pradesh: From Hidden Gem to Global Icon” – focusing on the state’s heritage, wildlife, eco-tourism, and festivals.

* “The Future of the Film Sector in Madhya Pradesh: From Reel to Real Growth” – exploring opportunities in film production and film-based tourism.

Both sessions will feature participation from national and international experts, investors, and industry leaders.

Influencer Meet and Familiarization Tours

An Influencer Meet will be held on 9th October 2025, bringing together prominent social media influencers from across India. A total of 14 Familiarization (FAM) Trips will be organized for over 200 delegates, offering immersive experiences across Madhya Pradesh’s diverse tourism circuits — including wildlife, heritage, culture, and spirituality.

Visitors in Bhopal will also participate in engaging local experiences such as a Heritage Walk from Kamla Park to Iqbal Maidan, Yoga and Wellness sessions, Bird Watching at Van Vihar National Park, and Kayaking and Sailing at the Boat Club. 

Key Participants and Industry Collaboration

The mart will witness participation from several distinguished personalities from India and abroad representing the travel, hospitality, and film industries. These include:

Dr. Jyotsna Suri (CMD, The Lalit Group), Mr. Parveen Chander (Executive Vice President, IHCL Group), Mr. Rajiv Mehra (President, FAITH), Mr. Ved Khanna (President, ADTOI), Mr. Manish Puri (President – Sales, Air India), Mr. Anirudh Kandpal (Co-founder & Senior Vice President – Sales & Strategic Development, Postcard Hotels), Mr. Ravi Gosain (President, IATO), Mr. Rakesh Kumar Rana (Head – Hotels, Partnerships & Affiliates, Yatra.com), and Dr. Sushrut Sudhir Babulkar (Serendipity Lakes & Resorts, Tamia).

From the film industry, leading names such as Ms. Ekta Kapoor, Ms. Sunita Rajwar, Mr. Gajraj Rao, Mr. Raghuvir Yadav, Mr. Vishal Furia (Film Director), Ms. Monisha Advani (Film Producer), Ms. Anna Saura (Spanish Film Producer), Ms. Lara Molina (Member, Spain Film Commission), and Mr. Shivankit Singh Parihar will grace the event. Pavilions of Madhya Pradesh Tourism, IRCTC, Incredible India, and various State Tourism Departments will also form part of the exhibition. 

The Impact and Future of Madhya Pradesh Tourism

Madhya Pradesh Travel Mart 2025 aims to position the state as a global center for investment and partnerships in tourism, films, weddings, and responsible tourism. Through this event, the brand identity of Madhya Pradesh will reach 27 international markets, enhancing global visibility and promoting the state’s tourism assets worldwide. The mart is expected to open new avenues for collaboration, investment, and growth in the tourism sector. MPTM 2025 will mark a significant step toward establishing Madhya Pradesh as a “Global Icon in Tourism.”

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