SOTC Travel launches super holiday sale

SOTC Travel witnesses significant demand ahead of festive season with 20% hike in bookings

SOTC Travel has observed huge demand in travel bookings for the upcoming festive season, with an overall growth of 15-20% for domestic destinations and international destinations. While festive season in India has been consistently perceived as time with family and loved ones, SOTC has observed a major shift in focus where travel enthusiasts are keen on taking advantage of the public holidays for quick getaways during this period.

SOTC has observed that the new age traveller finds festive breaks as a perfect holiday opportunity to escape from their monotonous city life routine. There is a huge demand pouring in from different parts of the country for travel during festive season. It has been observed that an increasing number of queries have been received from cities like Mumbai, New Delhi, Kolkata, Chennai etc. from families, millennials and DINKS. Among domestic destinations, Kerala, Andaman, Rajasthan, Goa and Himachal are the flavours of the season while North-east has emerged as the most popular destination, while Dubai, Hong Kong, Singapore and Thailand have emerged as favourite international destinations. New emerging destinations such as Egypt, Azerbaijan, Eastern Europe (Czech Republic, Slovakia, and Hungary) are growing in popularity.

SOTC has observed that people have been impromptu and more adventurous with their travel decisions. Travellers make quick domestic bookings which showed that there are more impulsive decisions to travel with shorter booking times. Adventure enthusiasts and millennials crave for unusual and newer experiences. They are more intrepid and prefer experiential travel over the traditional sightseeing and guided tours; they want to explore their vacation spots on road, through cruises, explore new cuisines and get a bite of the local scene.

In a focused plan to target consumers across key metros and sub metros, SOTC has strategically planned its unique “Super Holiday Sale” to catalyze this demand. The attractive spot-offers and special discounts promising priceless experiences at the lowest offer are intended to drive demand in this crucial booking window for the upcoming holiday season. SOTC believes that this is a great opportunity for travellers to maximize on the discounts and offers available.

Daniel D’souza- Head of Sales, India & NRI Markets & E-Commerce SOTC Travel said “With festive season approaching soon, at SOTC Travel we have observed that the new age travel enthusiasts are keen on exploring new destinations for vacations in India and abroad. Several other factors like competitive pricing of airfare and accommodation add impetus to this as well. We have also observed an upward growth of 35-40% with people preferring to book their holidays 2-3 months in advance for international destinations.”

About author

TnH Global
TnH Global 4067 posts

Our platform is the most comprehensive, current and accurate content destination for tourism that also offers the opportunity to connect and network with quality buyers and sellers.

Name: TnH Global              Email: admin@tnhglobal.com

You might also like

Trending

President Ram Nath Kovind to deliver India’s Europe policy in Athens

As President Ram Nath Kovind makes his first trip to countries outside Africa, the Indian government is using the President to deliver an important policy speech in Greece on Monday.

Trending

Kamats Restaurants to expand pan India to 150 outlets by 2019

VIDLI Kamats Restaurants, the Mumbai based restaurant chain which operates under brands “Vithal Kamats Original Family Restaurants” and “Kamats Original Family Restaurants” plans to expand its presence to 30 more

Latest

Macao’s brings first 3D museum ‘Pier 16 Macau 3D World’

~ ‘Pier 16 Macau 3D World’ Technology, Creativity, Enjoyment – All three for you at the SAME PLACE!!~ Aptly titled as ‘The City of Duality’, Macao has the perfect mix

Latest

Charging for check-in baggage could have adversely impacted demand

The government has rightly rejected the proposal of airlines to charge for check-in baggage, as it could have adversely impacted demand for air travel. Union Ministry of Civil Aviation recently

Aviation

ETIHAD EXPANDS PASSENGER FREIGHTER COVERAGE FOR UAE

Following its recent launch of passenger freighter flights to 10 destinations, complementing its Boeing 777 freighter operations, Etihad Cargo is pleased to announce five additional routes using Etihad Airways passenger

Latest

Lufthansa carried out repatriation flights

  On 25th March 2020,  a Lufthansa A380 aircraft departed at 12:45 pm CET as repatriation flight LH9912 from Frankfurt to Delhi. It arrived at around midnight at Indira Gandhi Airport in Delhi. The

Latest

Kempinski Grand Hotel appoints Indian specialty Chef Chhotu Kahatik

In terms of cuisine guests visiting the Swiss Alps resort of St. Moritz are spoilt for choice. Next to gourmet food, the restaurants in and around St. Moritz have summed

Destinations

JW Marriott brand debuts in Singapore

JW Marriott Hotels & Resorts is debuting the new JW Marriott Hotel Singapore South Beach – the brand’s first hotel in Singapore. Located in close proximity to the Marina Bay

Aviation

Aviation minister says to review Air India stake sale plan soon

India will soon review a plan to sell a stake in Air India, Civil Aviation Minister Suresh Prabhu said, weeks after the government found no takers for the beleaguered flag

Technology

Cleartrip enters into a partnership with Haryana Tourism

Customers can now book conducted tours, activities, and visits to popular sites from Haryana Tourism directly through the Cleartrip website and mobile app. In a move that highlights its dominating

Reports & Survey

India’s 2016 domestic passenger traffic up more than 23%: IATA

India’s domestic passenger traffic grew by 23.3 per cent last year, a global airlines’ association said on Thursday. “The domestic India market topped the growth chart for the second year

Zubin Karkaria honoured with TAAI’s ‘Award of Distinction’

Zubin Karkaria, CEO – VFS Global, and CEO – Kuoni Group, was conferred with the prestigious ‘Award of Distinction’ by the Travel Agents Association of India (TAAI), for his long-standing

0 Comments

No Comments Yet!

You can be first to comment this post!