March 27, 2017 TnH Global

Trip 360º powered by Cox & Kings redefines Outdoor Adventure Tourism in India

~ An online community for adventure lovers curating Safe, Sustainable and Social trips ~

India’s adventure sports enthusiasts have a reason to rejoice! Fuelling the spirit of adrenaline junkies, Trip 360º, a one-stop-shop for all things adventure will revolutionize adventure travel in India. With Safety, Sustainability and Sociable forming the core values of Trip 360º, it aims to establish India as a global adventure destination by crafting high-quality expeditions and catering to the insatiable appetite of thrill seekers. Trip 360º is powered by Cox & Kings Ltd.

Rohan Prakash, Business Head, Trip 360º said, “Each of the Trip 360º itineraries is tailored specifically for individuals who love getting out of their comfort zones and embracing new passions and experiences. Our itineraries vary from soft, medium and hard adventures and cater to all levels of adventure travellers. We have handpicked and trained expert guides, leaders and suppliers to offer different adventures of international standards. We will be introducing most tempting activities like Scuba Diving, Cycling, Diving, Biking and Trekking and more exciting experiences within and outside India.”

He added further, “Trip 360º is the first adventure specialist which will operate as both, an aggregator and tour operator. Our selected partners are locals from the area or specialists in their respective fields with an in-depth knowledge of the region and the local environment. We aim to consolidate their expertise with ours and create a platform for travellers to live and achieve their outdoor dream in a safe and healthy environment”

Karan Anand, Head, Relationships, Cox & Kings, that is powering Trip 360º said, “With increasing number of travellers shifting focus to ‘experience-oriented’ vacations, there is an increase in the demand for the adventure travel services. The adventure travel business is huge in India; however, it is largely fragmented and unorganised. Many independent professionals and local operators offer adventure activities to travellers at low costs and with substandard services defying international norms, compromising on safety and sustainability standards. Trip 360º, addresses these issues by filling the gap and bringing out the best that India has to offer in the adventure landscape, in a safe and sustainable setting.”

Trip 360º has launched a dedicated website www.trip360.com to give adventure seekers a mix of 200 itineraries to start with. Trip 360º’s living-life-on-the-edge itineraries include Diving with Sharks in Maldives to Skiing to the South Pole, Cycling trips in the Northeast India to some of the most remote corners of Laos, Cruising parts of Galapagos Islands and other parts of Central America to trekking the Vinson Massif in Antarctica and Sahyadri Ranges in Maharashtra. It will also launch new routes and trips to offbeat destinations like Myanmar, Papua New Guinea and sections that remain untouched by other tour operators.