Hyperconnectivity and Interconnected Knowledge Empowering Travelers
“Empowerment and Influence are Key Factors for Travelers”
Between search, social media, 24-hour news, streaming platforms, and online marketplaces, we’ve never had so much information available at the click of a button. So, it’s no surprise that more than half of people (60%) share photos on social media while traveling and nearly a third (30%) use social media as inspiration for their next trip. With social becoming central to booking decisions, travelers are gaining more influence and feeling more empowered to leverage all the data at their fingertips.
Travel is a large ticket item for many travelers, and protecting their financial investment is a priority. Social media and sharing reviews become critical to building confidence to book. In fact, most people (92%) want to see reviews before booking. They also look at multiple sources to validate reviews including hotel sites, online booking sites, TikTok and more. And the information they find can be consequential to their decision. According to Expedia Group research, one in three people (33%) opted not to use a travel brand because of a negative post they saw on social media.
This is where travel advisors can play a pivotal role in helping a traveler find the right products to meet their expectations. While travelers trust that a highly rated hotel will deliver a great experience, a travel advisor can add another layer of trust and security to reviews if they’ve vetted properties and apply their “stamp of approval.”
Visit Expedia Group TAAP to learn more about how Expedia Group supports travel advisors with tools, discounts, promotions and more.
Expedia-TAAP Announces 24/7 Call Centre for The Indian Market!
Expedia is happy to announce its 24/7 Call Centre facility for the Indian Market. The Call Centre is dedicated to our B2B Expedia TAAP (Travel Agent Affiliate Program) Partners and will be operational 7 days a week including weekends and Public Holidays.
The dedicated helpline will cater to the growing travel needs and will offer assistance to our customers 24/7. By calling the dedicated number (0124 4873873) our agents can choose from the required IVR selection, and the calls can be conducted in both English and Hindi language.
For further information, please contact Dex Group – GSA Expedia TAAP
Media & Marketing Division
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