IATO debates on ‘Marketing – stop serving old wine in a new bottle.’
IATO debates ‘Marketing – stop serving old wine in a new bottle.’ Penalists moderated by Rajeev Kohli exchange experiences and innovative marketing ideas. Marketing remains a big challenges for Indian Tourism. Yesterday, Tourism Secretary, Govt. of India, Rashmi Verma informed delegates that MoT will soon launch Incredible India 2.0 campaign.
Experts including Rajeev Kohli believe that Incredible India has lived its life it should be completely junked away, however some want it should be rewamped.
You might also like
flydubai showcases its first Boeing 737 MAX 8 at the Dubai Airshow
Airline is the first operator in the region to take delivery of the new aircraft type Dubai-based flydubai marks its fifth Dubai Airshow by unveiling its brand-new Boeing 737 MAX
Delhi Duty Free Leads the way to Home Currency Pricing – First among all Travel Retailers in India
Hailing the directive from Central Board of Customs & Excise (CBEC) for Duty Free Retailers to display prices in Indian Rupees (INR); India’s largest Travel retailer – Delhi Duty Free
On this International Music Day, know why Madhya Pradesh and Music are inseparable!
- MPTB edging ahead to keep inseparable music and Madhya Pradesh alive – International Music Day 21st June – The Ministry of Culture (MoC) has approved the grant for the Museum of
