Sabre and All Nippon Airways mark milestone with the launch of global NDC content
Sabre Corporation (NASDAQ: SABR), a leading global travel technology company, and All Nippon Airways today reach a landmark moment together with the global launch of New Distribution Capability (NDC) content through SabreMosaic™ Travel Marketplace. With this collaboration, All Nippon Airways becomes the first carrier in Japan to activate NDC content.
Sabre-connected agencies in more than 40 countries around the world can now shop, book, and service the Skytrax 5-star airline’s NDC offers within a single cloud-native workflow that can scale with business needs. The launch further strengthens the two companies’ decades-long relationship, with All Nippon Airways already distributing its traditional content through Sabre, as well as using its Network Planning and Optimization technology.
“ANA is dedicated to enhancing the overall customer experience, including the purchasing journey,” said Keiji Omae, Executive Vice President of Customer Experience at All Nippon Airways. “Our partnership with Sabre enables ANA’s NDC initiative to deliver greater reach and more diverse distribution channels to meet customer needs. We are delighted to offer broader choices and more enriching experiences through SabreMosaic™ Travel Marketplace ”
“We’re thrilled to activate NDC content distribution for All Nippon Airways,” said Chris Wilding, Senior Vice President, Airline Distribution, Sabre. “This achievement represents both Sabre and All Nippon Airways’ commitment to creating new value for the travel industry by innovating how air travel is retailed. NDC is a key pillar of our strategy to provide the content, capabilities and expertise airlines need to create and distribute their offers consistently across channels, and to help agencies access multiple types of content efficiently, at scale.”
Sabre continues to lead the industry on NDC, with All Nippon Airways joining the industry’s leading NDC portfolio on SabreMosaic Travel Marketplace, alongside traditional content, more than 150 low-cost carriers, two million lodging options, and leading rail and car providers.
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