IATO debates on ‘Marketing – stop serving old wine in a new bottle.’
IATO debates ‘Marketing – stop serving old wine in a new bottle.’ Penalists moderated by Rajeev Kohli exchange experiences and innovative marketing ideas. Marketing remains a big challenges for Indian Tourism. Yesterday, Tourism Secretary, Govt. of India, Rashmi Verma informed delegates that MoT will soon launch Incredible India 2.0 campaign.
Experts including Rajeev Kohli believe that Incredible India has lived its life it should be completely junked away, however some want it should be rewamped.
You might also like
Sir Bani Yas Cruise Beach opens to passengers in Abu Dhabi
Abu Dhabi Ports has officially opened Sir Bani Yas Cruise Beach, offering cruise ship passengers a new beach destination with unmatched tourism experiences. Sir Bani Yas Cruise Beach lies approximately
Relax -Restore -Rejoice – Rejuvenate
The answer to your tired body, mind and soul is with the Renaissance Mumbai Convention Centre Hotel, Powai. Immerse yourself in the treasure of relaxing and stimulating facilities available at
Release SEIS urgently to save tourism
It is imperative that the government release the pending dues of tour operators under the Service Export from India Scheme (SEIS) as the first step to stimulate recovery in the tourism


