Ola launches more economy cab rides in India

Ola, the Indian ground transport company, announced the launch of ‘Ola Micro’, offering economy AC cab rides in six more cities.

Ola Micro has been launched with base fares starting at INR 20 and a uniform fare of INR 6 per km and INR 1 per minute. The service was initially launched in India including Delhi, Bengaluru, Mumbai, Chennai, Kolkata, Hyderabad and Pune, and has now been extended to Jaipur, Ahmedabad, Chandigarh, Bhubaneswar, Coimbatore and Guwahati.

Ola Micro’s fleet will comprise of compact cars like the Maruti Alto and Hyundai Eon. Raghuvesh Sarup, Ola’s chief marketing officer, said “Ola Micro is our very own Made for India offering, which is enabling low cost AC cab travel for millions, like never before. It solves for India’s need for affordable mobility, especially for short distances. Cities like Jaipur, Ahmedabad, Chandigarh, Bhubaneswar, Coimbatore and Guwahati, are experiencing rapid economic growth and hold tremendous potential to grow as Metros of tomorrow.”

News Source: traveldailymedia.com

You might also like

Latest

From on-demand champagne to mountaintop yoga class, new concepts of luxury are changing what high-end travelers expect

New research shows how evolving definitions of ‘luxury’ and ‘status’ are altering travelers’ preferences and expectations of service. As the world’s ideas of wealth and status change, travelers’ ideas of

Trending

Indian Railways to introduce scenic trains to promote tourism

In a bid to woo more passengers and promote tourism, India’s state-owned railways has decided to introduce state-of-the-art, glass-roofed Vistadome coaches in trains across the country. “A total of 100

Destinations

Israel Tourism rolls out advertising campaign in India

Having witnessed close to 60,000 Indian tourists visiting Israel last year, marking a record growth of 31%, Israel Ministry of Tourism office in India is confident of achieving its target