September 29, 2016 TnH Global

Sabre fosters a true hospitality experience with integration to TripCase app

Hotels can increase personalisation and engagement with guests before, during and after arrival with TripCase mobile messaging

For hoteliers, creating a meaningful, personal connection with their guests can mean the difference between a loyal, returning customer and one who develops no real preference for the property. Sabre is helping hoteliers make that critical connection through the power of technology by integrating the SynXis Central Reservations and TripCase, its award-winning mobile app already used by millions of travellers.

Today’s tech savvy consumers have increasingly high expectations for how brands use technology to personalise their interactions with them. With this integration, hoteliers are able to engage with guests via their mobile device before, during and after their arrival on property. This real-time personal communication will help hoteliers build their brand image, increase loyalty, and drive incremental revenue.

“Our mission at Sabre Hospitality is to help hoteliers deliver true hospitality to their guests, exceeding expectations every time. To do that at scale requires best in class technology solutions,” says Sarah Kennedy, vice president of marketing for Sabre Hospitality Solutions. “TripCase is a natural fit for our hoteliers. As one of the most popular travel apps around, it gives hoteliers a highly effective channel to engage with their guests in a way that creates a differentiated experience and increases brand loyalty.”

Reservations made through the Sabre GDS and the SynXis CRSynXis CR will automatically flow into the TripCase messaging channel, making it easy for hoteliers to message travellers with contextually relevant and personalised mobile messages featuring unique offers, upgrades and offers for hotel amenities including as spas and restaurants.

“The integration of TripCase with the SynXis CRSynXis CR empowers hoteliers to efficiently target and reach travellers with timely and personalised messages. TripCase is uniquely positioned to help hoteliers reach travellers because of the millions of users who trust our award-winning travel app to provide them with relevant and critical information about their trips. It’s really a win for everyone,” said Florian Tinnus, vice president, Sabre Traveller Experience.

Sabre has a long track record for being on the cutting edge of exploring new technologies and TripCase is an example of that ingenuity. With a five-star rating in app stores, TripCase is used by millions of travellers to manage all of their trip details in a single place.