September 4, 2018 TnH Global 1

Sarovar Hotels & Resorts signs Yeha Hotel in Ethiopia

Expanding its overseas portfolio, Sarovar Hotels Pvt. Ltd. has signed its latest project in Africa, Yeha Hotel- A Sarovar Premiere Hotel, a luxury property in Axum, Ethiopia. This development signifies Sarovar’s focus on Africa and the latest addition to its existing portfolio of properties in Ethiopia, Kenya, Tanzania and Zambia.

Travellers would love to visit the ancient city of Axum, a UNESCO heritage site, where it is believed the true Arc of the Covenant is hidden. Once the residing city of Queen of Sheba, Axum is now a tourist town and religious centre best known for its obelisks which are more than 2000 years old and many ancient churches. Nestled in the foothills of the historical Adwa Mountains, Axum is a city steeped in history and antiquities.

Yeha Hotel- A Sarovar Premiere Hotel will be a modern, luxurious development with a revolving restaurant and bar. It will also have the latest amenities in conferencing & meeting, a swimming pool, water amusement park and a kid’s playground. In the first phase it will launch with 78 keys in October 2019, with plan to expand to 222 keys by 2021.

Commenting on the new endeavor, Ajay K. Bakaya, Managing Director, Sarovar Hotels Pvt. Ltd, says, “We are excited to have signed a hotel in Axum.A city of strong religious significance to millions of traveller. It is an important addition to our rapidly growing footprint in Africa and reflects the strong traction the brand is gaining in the region. We see great growth potential in this market with high demand and this development makes a momentous step in our growth and expansion strategy in the overseas market.”

Sarovar Hotels Pvt. Ltd. is focused on strategic expansion throughout India and Africa. Some of the openings this year include hotels in Jaisalmer, Gorakhpur, Dehradun, Katra, Lusaka and Dar Es Salaam.