January 13, 2018 TnH Global

Argentina unfurl its tourism in Spain

For more than five days, the Ministry of Tourism of the Nation will participate in one of the most important world fairs in the sector, showing the natural attractions and cuisine of all regions of the country. The Minister, Gustavo Santos, will head the delegation Argentina will have a great display during the days of the fair and in which they participate tourist references from different provinces Argentina, the Argentina Chamber of Tourism and the Federation Hotel and Gastronomy entrepreneur.

“Argentina is open and more connected to the world. At the fair more Spanish-language major show our landscapes, our gastronomy and the warmth of our people, “Santos said.

FITUR activity will be divided as follows: the three first days, 10 to 19, will be intended only for professionals the sector, while on Saturday – 10 to 20 – and Sunday – from 10 to 18 – can be added the general public.

The national delegation, represented by the Ministry of Tourism Nation, through the National Institute of Tourism (INPROTUR) It will be presented with a stand divided into two floors with axis in the sustainability. Argentina will accompany the delegation Undersecretary General President Valentin Diaz Gilligan; and the governors of Mendoza, Alfredo Cornejo; Mission Hugo Passalacqua; and Jujuy Gerardo Morales, who will participate in the Argentina Night in Madrid, presentation the Ecoturístico Corredor del Litoral and prototype wine.

Minister Santos’s agenda will include important meetings with agencies travel, airlines and international investors: among them will meet with Globalia, TAP Air Portugal and Club Med. Those visiting the Argentine space, in addition to receiving information accurate and personalized, will be able to enjoy three tastings per day of gastronomic products of the six regions up our territory. All this will be paired with our wines excellence. In turn, different shows will be held contrived to show the national culture.

In parallel to the fair activity, an install on the road public, between the streets Gran Via and Calle de la Montera, from 17 to 20 January 12 to 17. Activation consists of a giant telephone about 1.7 meters wide 3 high, which will make a “video call” of about 30 seconds the passer public. Once a person passes the phone and treats that person enters the call and get the experience.

The goal with this activation is to bring to Spain, a country emissive most strategic for Argentina tourism, the best we have to offer in tourism and closer as possible to the viewer. Argentina will also be on the first physical store LogiTravel. Digital travel agency will have its store in a center commercial and will have two areas: an area dedicated exclusively to the selling cruises and other specialized. For the duration of the fair Store LogiTravel provide experiences and special offers destinations in Argentina.

In the 2017 edition, FITUR has beaten participation record with 9,893 exhibiting companies from 165 countries / regions, 135,000 participants professional visitors and 109,000 general public. It is necessary to highlight a 18.8% growth of international trade visitors with regarding the 2016 edition.

Also, the volume of business appointments that have been scheduled and managed in FITUR, have risen to 6,800 appointments. The presence of 7,542 journalists also evidence that the expectation. It generates on the international circuit of trade fairs.