IATO debates on ‘Marketing – stop serving old wine in a new bottle.’
IATO debates ‘Marketing – stop serving old wine in a new bottle.’ Penalists moderated by Rajeev Kohli exchange experiences and innovative marketing ideas. Marketing remains a big challenges for Indian Tourism. Yesterday, Tourism Secretary, Govt. of India, Rashmi Verma informed delegates that MoT will soon launch Incredible India 2.0 campaign.
Experts including Rajeev Kohli believe that Incredible India has lived its life it should be completely junked away, however some want it should be rewamped.
You might also like
Taiwan Tourism Bureau kicks off 2016 with a multi-city workshop
Taiwan Tourism Bureau held educational multi-city workshops for the travel fraternity and the media in Kolkata on 25th March, Bangalore on 28th March and in Mumbai on 30th March, 2016.
Time Design’s Dynamic Package booking engine connects with Sabre’s SynXis Central Reservation System
Hotels are now able to offer travel packages, combining hotel reservations with airline tickets, to global travelers on their official websites Time Design, a Global Dynamic Package Solution company announced
Holiday Inn Gurugram Sector 90 announces two key additions to its leadership team
Holiday Inn Gurugram Sector 90 welcomes two seasoned professionals to the leadership team at Holiday Inn Gurugram Sector 90 – Krishan Kumar, who joins as Food & Beverage Manager, and Shyam Sunder, who takes on
