IATO debates on ‘Marketing – stop serving old wine in a new bottle.’
IATO debates ‘Marketing – stop serving old wine in a new bottle.’ Penalists moderated by Rajeev Kohli exchange experiences and innovative marketing ideas. Marketing remains a big challenges for Indian Tourism. Yesterday, Tourism Secretary, Govt. of India, Rashmi Verma informed delegates that MoT will soon launch Incredible India 2.0 campaign.
Experts including Rajeev Kohli believe that Incredible India has lived its life it should be completely junked away, however some want it should be rewamped.
You might also like
SpiceJet announces 12th anniversary sale, offers tickets starting Rs 12 on all routes
Budget carrier SpiceJet is offering tickets at as low as Rs 12 on the occasion of its 12th anniversary. Called the 12th anniversary sale, you can book tickets from May
Indian carriers can fly abroad from Kannur
September 15 deadline for agencies to issue clearances Indian carriers have been given the nod by the Union Civil Aviation Ministry to operate international flights from the Kannur international airport,
Rezlive.com is now a Superbrand
Following a closed-door meeting of the UAE Superbrands Council, Rezlive.com has been voted as a Superbrand in UAE for 2018 in the B2B travel industry. RezLive.com is awarded the Superbrand
