IATO debates on ‘Marketing – stop serving old wine in a new bottle.’
IATO debates ‘Marketing – stop serving old wine in a new bottle.’ Penalists moderated by Rajeev Kohli exchange experiences and innovative marketing ideas. Marketing remains a big challenges for Indian Tourism. Yesterday, Tourism Secretary, Govt. of India, Rashmi Verma informed delegates that MoT will soon launch Incredible India 2.0 campaign.
Experts including Rajeev Kohli believe that Incredible India has lived its life it should be completely junked away, however some want it should be rewamped.
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EVERYTHING YOU NEED FOR A GREAT STAY, JUST THE WAY YOU LIKE IT. RIGHT HERE AT FOUR POINTS BY SHERATON DEHRADUN
We like to keep it simple and leave the hassles of travel outside our hotel, so make yourself at home in the new Four Points by Sheraton,Dehradun. Nestled in the
