IATO debates on ‘Marketing – stop serving old wine in a new bottle.’
IATO debates ‘Marketing – stop serving old wine in a new bottle.’ Penalists moderated by Rajeev Kohli exchange experiences and innovative marketing ideas. Marketing remains a big challenges for Indian Tourism. Yesterday, Tourism Secretary, Govt. of India, Rashmi Verma informed delegates that MoT will soon launch Incredible India 2.0 campaign.
Experts including Rajeev Kohli believe that Incredible India has lived its life it should be completely junked away, however some want it should be rewamped.
You might also like
TAAI’s Current National Office Bearers to Continue to Represent Trade in 2022 – 2024
TAAI – the oldest and largest travel tourism association in India had invited nominations from its members for the post of President, Vice President, Hon. Secretary-General, Hon. Treasurer, and 7
Wrap yourself in romance at One&Only Resorts
This February, put romance at the top of the list with an indulgent escape. From exclusive room offers, ultimate proposals, spa packages and romantic dinners, celebrate Valentine’s Day in style
It’s Carnival Time in Kerala
This Onam, witness Kerala in all its glory! It’s the time when, after the monsoons, nature looks radiant in her fresh green garb. It’s also the season of plenty when
