MMPRC signs on Think Strawberries as India Representative for 2016-2017
Maldives Marketing and Public Relations Corporation (MMPRC) has re-appointed Think Strawberries as its PR Agency in India. The company’s roles would be as a liaison body for MMPRC in implementing the destination’s PR strategy in the respective markets for a period of one year from date.
The main objective of hiring PR agencies in the India markets is to strengthen the destination’s image and increase the number of arrivals to the destination. Appointment of PR Agency in a major market such as India will allow MMPRC to maintain constant presence in the markets, identify and implement best strategies to improve the market performance.
Says Shikha Mishra, PR & Media Manager, MMPRC office in India, “We are proud to be re-appointed for the third year as the India representative office of MMPRC. We will continue to promote Maldives in the India market with consumer and trade targeted activities to increase the visitor arrivals from India to Maldives.”
The visitor to Maldives from India in 2015 stood at 52,368 which was a 14.9% growth from the previous year. India is currently the fifth biggest market for Maldives.
You might also like
India’s is the world’s 7th largest tourism economy in terms of GDP says WTTC
India’s travel and tourism sector ranks 7th in the world in terms of its total contribution to the country’s GDP, according to a new report of the World Travel and
Ashwani Lohani takes over as CMD of Air India
Ashwani Lohani has been appointed the new Chairman & Managing Director (CMD) of Air India, the national carrier of India. Lohani took over from Rohit Nandan as new Air India
India Cruise Lines Association presents White Paper on “Recommendations for Indian Cruise Industry”
India Cruise Lines Association (INCLA), the only association of cruise lines in India, today presented a White Paper titled ‘Recommendations for the Indian Cruise Industry’ to Nitin Gadkari, Honorable Minister of
