New Expedia Group Research: Why Indian Travelers Rely on Advisors and What Keeps Them Coming Back
Expedia Group has released “Decoding the Travel Advisor Client,” a research report uncovering why Indian travelers turn to travel advisors and what builds lasting client relationships.
Conducted with Wakefield Research, the study highlights emerging traveler trends and equips advisors with strategies to attract and retain clients while driving business growth in 2025.
Key findings reveal:
- Time savings is the #1 reason Indians turn to travel advisors (68%)
- Reviews/recommendations of the agency plays the biggest role in advisor selection for Indians
- Indians rely on advisors for more than bookings, with higher-than-average demand for tours and activities, car rentals, and train tickets
- 87% of Indian travelers have changed their travel advisor in the past 5 years (versus 62% on average)
Expedia Group’s Travel Agent Affiliate Program (TAAP) empowers advisors to stay ahead with competitive pricing, extensive supply, and user-friendly tools to deliver outstanding service.
The full report can be accessed and downloaded here
You might also like
Park Plaza Jodhpur reinstates its superior offerings with the new Premium Rooms
Park Plaza Jodhpur, a Carlson Brand managed by Sarovar Hotels & Resorts, brings in a new level of excellence in its accommodation facilities with the introduction of Premium Rooms. The
India eyes for a lucrative ‘pink economy’ post anti-gay law abolishment
From LGBT nightclubs to “gaycations” and more, a court ruling legalising homosexuality in India is set to unlock one of the world’s largest “pink economies”, according to analysts. The Supreme
Uber and ArabiaWeather announced a strategic partnership
Uber and ArabiaWeather will provide people with a reliable weather forecast and a ride when they need it the most, like during severe weather conditions, in Jordan and Saudi Arabia.
