New Expedia Group Research: Why Indian Travelers Rely on Advisors and What Keeps Them Coming Back
Expedia Group has released “Decoding the Travel Advisor Client,” a research report uncovering why Indian travelers turn to travel advisors and what builds lasting client relationships.
Conducted with Wakefield Research, the study highlights emerging traveler trends and equips advisors with strategies to attract and retain clients while driving business growth in 2025.
Key findings reveal:
- Time savings is the #1 reason Indians turn to travel advisors (68%)
- Reviews/recommendations of the agency plays the biggest role in advisor selection for Indians
- Indians rely on advisors for more than bookings, with higher-than-average demand for tours and activities, car rentals, and train tickets
- 87% of Indian travelers have changed their travel advisor in the past 5 years (versus 62% on average)
Expedia Group’s Travel Agent Affiliate Program (TAAP) empowers advisors to stay ahead with competitive pricing, extensive supply, and user-friendly tools to deliver outstanding service.
The full report can be accessed and downloaded here
You might also like
Saudi Tourism Authority Hosts Two-City Experiential Perfumery Events in India
The fragrances of roses wafted through the air at Essence of Saudi, immersive perfumery workshops held in Mumbai and Delhi hosted by the Saudi Tourism Authority (STA). The events showcased
Live Like a local this March with New Neighborhood Guides from Small Luxury Hotel Of The World™
Small Luxury Hotels of the World™ has put together a series of neighbourhood guides, available on www.slh.com, to provide guests visiting nine of its destinations around the world with insider
New destinations find their way to Indian itineraries
Hotel Price Index report from Hotels.com identifies top destinations travellers paid for their accommodation in 2017. After three years of flat prices, travellers paid for overnight accommodation rose 2% globally
