June 7, 2017 TnH Global

Preferred Hotels & Resorts signs Strategic Partnership with GHM for The Chedi Mumbai

Addition of The Chedi Mumbai brings the Preferred brand portfolio in India to 30 hotels during its 15^th year of operation in the country.

Preferred Hotels & Resorts, the world’s largest independent hotel brand, has entered into a strategic partnership with Singapore-based luxury hotel management company General Hotel Management (GHM) to represent The Chedi Mumbai as the newest experience available within the Preferred Hotels & Resorts Lifestyle Collection. Scheduled to open in the Fall of 2017, The Chedi Mumbai will be GHM’s first hotel in India and marks the 30-hotel milestone for Preferred Hotels & Resorts in India, making it the largest independent hotel brand in the country.

The Chedi Mumbai aims to transform the Powai region– one of the most up-market commercial hubs and sought-after residential addresses – into an epicenter of luxury and indulgence with its inimitable hospitality, food and beverage offerings, and revolutionary lifestyle concept for both Mumbai’s elite and discerning travelers. One of the city’s most highly anticipated hotel openings of 2017, the property will feature 312 immaculately designed, spacious guestrooms and suites, an exclusive Club Lounge, seven exciting dining and entertainment options, meeting facilities with state-of-the-art equipment and technology, and a holistic spa and wellness facility.

When the hotel opens its reservations in Fall 2017, travelers will be able to book their stay at The Chedi Mumbai online or via the new iPrefer mobile app, available to members of the iPrefer hotel rewards program. Free to join, iPrefer is the world’s largest guest loyalty program for independent hotels, which extends points redeemable towards free nights and other on-property expenditures, elite status, and other complimentary benefits to guests at more than 600 participating Preferred Hotels & Resorts properties worldwide.

“Continuing on our roadmap to further build a resounding presence for Preferred Hotels & Resorts in the region, we are delighted to embark on our first alliance with GHM and celebrate having 30 distinct independent member hotels in India. A prime addition to our brand portfolio, The Chedi Mumbai will provide discerning urban travelers with an exciting new experience in this vibrant city. We look forward to working closely with the GHM team as the opening approaches and to paving a road for more collaboration opportunities in the future,” said Saurabh Rai, Executive Vice President, Preferred Hotels & Resorts.

“The Chedi Mumbai is set to become a destination in and of itself: we are creating a buzz in an exciting location in the city and redefining the concept of luxury lifestyle and quality dining in Mumbai. The Chedi Mumbai’s collaboration with Preferred Hotels & Resorts will not only leverage this luxury lifestyle concept for Mumbai’s elite, but will also amplify our strategic efforts to reach out to discerning travellers on an international level. We are certainly looking forward to a successful partnership with Preferred Hotels & Resorts,” said Giulio D’Alberto, General Manager of The Chedi Mumbai.

As a member of Preferred Hotels & Resorts, The Chedi Mumbai will benefit from an array of unparalleled services provided through the brand’s global infrastructure, including strategic group, corporate, and leisure sales, integrated marketing solutions, comprehensive revenue management, global connectivity through reservations services, progressive distribution technology, and individualized guest support. The property will be required to maintain the high quality standards and service levels set by the Preferred Hotels & Resorts Integrated Quality Assurance Program.