President of Kenya launches new international brand campaign to support tourism drive

President of Kenya launches new international brand campaign to support tourism drive

‘Make it Kenya’ to support Kenya’s position as a leading global tourism destination.

The President of Kenya, His Excellency Uhuru Kenyatta, recently officially launched Make it Kenya, a new international brand campaign that has been introduced to promote the scale and variety of tourist and investment opportunities the country has to offer.
Tourism is a vital pillar of Kenya’s economy, environment, identity and wellbeing; the industry is responsible for 1 in 10 jobs and over 12% of GDP. Kenya is renowned for its amazing beaches and world-class safari offering that provides visitors with ‘once in a lifetime’ experiences. The country is also focusing on the promotion of business (MICE), sports, adventure and cultural tourism, which helping to take the diversity of the country’ offering to new audiences.

You might also like

Travel Trade

SOTC launches attractive offers this Summer with GST Free Holidays and Super Holiday Sale

To provide best value deals to customers on their bookings this summer, SOTC has announced “GST Free Holiday” and “Super Holiday Sale” for value seeker Indian travellers. The GST Free Holiday is a

Trending

As per survey Goa is India’s most popular monsoon travel destination

Goa has been picked up as the most popular choice for a monsoon getaway for Indian travelers in 2017. This comes from a survey conducted by online accommodation booking website

Slider

Air traffic grows 23%, railways AC travel under 5%

Domestic air traffic is booming but the travel surge seems to have given the railways a miss, especially in the more profitable air-conditioned classes. While air traffic grew 23% to almost