Promotion of Ayurveda for International Medical Tourism
The Ministry of Tourism has recognised Medical and Wellness Tourism including Ayurveda as a Niche product in order to overcome the aspect of ‘seasonality’ and to promote India as a 365 days’ destination and attract tourists with specific interest.
A National Medical and Wellness Tourism Board has been constituted to provide a dedicated institutional framework to take forward the cause of promotion of Medical and Wellness Tourism including Ayurveda and any other format of Indian system of medicine covered by Ayurveda, Yoga, Unani, Siddha and Homeopathy (AYUSH). India as a destination for Ayurveda is also promoted through the Global Incredible India campaign and by the Indiatourism offices through participation in trade fairs, promotional events, roads hows and seminars.
You might also like
Sri Lankan Tamil pilgrims can travel to Chidambaram on ferry
India said it was approached on behalf of Lord Shiva devotees in Northern Sri Lanka who expressed the desire to visit the Natraj temple in Chidambaram for the Maarkazhi Thiruvembavai
Air India to start Scandinavian service
Air India has unveiled plans to launch its first direct flight to Scandinavia. The national carrier will commence non-stop services between Delhi and Stockholm, the capital of Sweden, on
flydubai the first airline from the UAE to operate direct air links to Makhachkala and Voronezh
Dubai-based airline becomes the first airline from the UAE to operate direct air links to Makhachkala and Voronezh Airline resumed flights to Ufa on 26 October and announced the launch of flights
