Promotion of Ayurveda for International Medical Tourism
The Ministry of Tourism has recognised Medical and Wellness Tourism including Ayurveda as a Niche product in order to overcome the aspect of ‘seasonality’ and to promote India as a 365 days’ destination and attract tourists with specific interest.
A National Medical and Wellness Tourism Board has been constituted to provide a dedicated institutional framework to take forward the cause of promotion of Medical and Wellness Tourism including Ayurveda and any other format of Indian system of medicine covered by Ayurveda, Yoga, Unani, Siddha and Homeopathy (AYUSH). India as a destination for Ayurveda is also promoted through the Global Incredible India campaign and by the Indiatourism offices through participation in trade fairs, promotional events, roads hows and seminars.
You might also like
Haryana signs MoU with AAI to develop Hisar airport as International Aviation Hub
In what can be seen as a boost to the aviation sector in Haryana, a memorandum of understanding (MoU) was signed on Thursday between the Haryana government and the Airports
Sarovar opens its 3rd hotel in Africa
Sarovar Hotels & Resorts has strengthened its presence in Africa by opening its third property in the continent: The Zehneria Portico. Sarovar Hotels & Resorts, India’s fastest growing hotel management
Dine with the Maharajas – Mahmoodabad at The Leela Ambience Convention Hotel, Delhi
Celebrate and indulge in the gloriously grand and royal cuisine of Mahmoodabad at The Leela Ambience Convention Hotel, Delhi. Be the first to experience a unique journey that guides you
