August 27, 2025 TnH Global

Purvaiya 4.0 Food Festival at Holiday Inn New Delhi Mayur Vihar Noida

Holiday Inn New Delhi Mayur Vihar Noida invites food lovers on a flavorful voyage with “Purvaiya 4.0″, a specially curated food festival celebrating the traditional cuisines of Bihar and Jharkhand. The festival will be held from 29th August to 6th September 2025 at the hotel’s all-day dining restaurant, Café On 3.

Under the guidance of Executive Chef Ashutosh Bisht, this fourth edition of Purvaiya promises an unforgettable gastronomic experience, combining rich heritage with authentic regional recipes.

Guests will be treated to a variety of regional delicacies such as Sattu ka Sharbat, Puchka, Chapra ka Mutton Chaap, Chana Ghugni, Bihari Kebab, Litti Chokha, Dal Pitha, Kachehri ka Salan, Sarson Wali Machli, Dhanbad ki Besan ki Subzi, and Hisua ki Zimikand ki Subzi, among others.

To round off the feast, indulge in an array of desserts such as Thekua, Chandrakala, Malpua, and Anarsa – sweet, rich, and steeped in tradition.

Adding to the immersive experience, Café On 3 will be adorned with themed décor, featuring elements of the regions’ art and culture, creating a vibrant yet earthy ambiance. Live instrumental folk music and servers dressed in regional attire will further transport diners to the heartlands of Bihar and Jharkhand.

“With each edition of Purvaiya, we aim to revive and celebrate the culinary diversity of Bihar and Jharkhand, which share similar cultural and culinary ties. We are proud to bring recipes passed down through generations to a modern dining table,” says Executive Chef Ashutosh Bisht at Holiday Inn New Delhi Mayur Vihar Noida.

Shashi Shankar, Food & Beverage Manager at Holiday Inn New Delhi Mayur Vihar Noida, adds, “Now in its fourth edition, Purvaiya has become more than just a food festival for us. It’s a cultural showcase that brings together heritage, flavors, and storytelling through food. We are delighted to welcome our guests to experience the warmth and authenticity of these regions, right here in the heart of Delhi NCR.”