SriLankan Airlines hosted top 50 bloggers & influencers from India
The hashtag #NamastefromSriLanka reached millions of Indians and created travel aspiration
SriLankan Airlines, in an endeavor to support the country’s tourism revival efforts whilst fortifying connectivity in its single largest market India, organized a mega FAM tour of top bloggers and social influencers from India who toured Sri Lanka from mid November to mid December.
The FAM tour included 50 top bloggers from India’s metros, who traveled across Sri Lanka in two batches on 4 carefully curated itineraries featuring Sri Lanka’s rich ecological and cultural vibrancy entwined with the inherent island attributes of authentic village life, wellness and hospitality.
The first batch of the bloggers who arrived in the country, had enjoyable first days in Yala, Kataragama and Kandy, and their stories of travel reached many thousands of their individual followers of aspirant travelers in India. The second batch of bloggers and influencers traveled to Bentota, Sigiriya, Trincomalee and experienced the cultural diversity of the island nation. The official hashtag, #NamastefromSriLanka trended all this and reached the discerning Indian travelers with travel inspiration through these high-profile bloggers.
SriLankan Airlines was aptly supported by Sri Lanka Association of Inbound Tour Operators (SLAITO) and the collaboration saw the hospitality services and logistics of the entire tour being provided by the SLAITO members, allowing the touring bloggers to experience first-hand the luxuries and authenticity of the island hospitality at a range of properties, whilst preserving the highest level of health, safety and wellbeing.
The national carrier embarked on this endeavor to promote the country’s tourism industry through inspiring travel from India, which is one of the top tourism generating markets for Sri Lanka, thereby helping secure livelihoods of millions that depend on tourism and bringing in much needed foreign exchange.
You might also like
Flight check-in extended to Hotel Sahara Star by Mumbai airport
Hotel Sahara Star, known for excellence in hospitality and innovation in service, has set up flight check in kiosks within the hotel premises. The kiosk is a self-service platform, which enables the
Experience winters and avail an exclusive Winter Package at The Grand Dragon, Ladakh
Ready to become an untourist! This winter, come to Ladakh and experience the highlands like a local with the freedom to discover the snow covered landscape on your own time
Swachh Bharat App launched in National Museum
“Swachh Bharat App” has been launched in National Museum under Ministry of Culture by the Minister of State (I/C) for Culture & Tourism Dr. Mahesh Sharma yesterday. The main focus
