UNWTO Conference in Valladolid to discuss Innovative Tourism Experiences in Urban Destinations
Innovation, traveller demand for diverse and authentic experiences in cities, and urban tourism governance models will be the central themes of the “UNWTO Conference on City Breaks: Creating Innovative Experiences”, to be held in Valladolid, Spain, on 15-16 October 2018.
The conference will address the future of urban tourism, with special emphasis on current challenges, technology, governance and public-private partnership models, as well as generating opportunities along the entire tourism value chain of the city and integrating gastronomy and wine tourism in urban experiences.
City tourism is one of the fastest-growing segments in the world. It attracts both business and leisure travellers, generating income that supports socioeconomic and cultural development. In recent years, the growing popularity of city breaks has opened many urban destinations to new markets and segments, increasing the number of visitors, mainly in Europe. With the growing demand for urban tourism, it becomes crucial to guarantee the quality of tourists’ experiences, while at the same time reflecting on key issues such as sustainability, accessibility, connectivity, and infrastructure, as well as dispersing tourism.
The conference will be attended by representatives from cities such as Graz (Austria), Lisbon (Portugal), Turin (Italy) and Seville (Spain), and will serve as a platform for exchanging experiences and perspectives on the positioning of urban destinations, as well as learning how to manage emerging challenges.
The event will take place in Valladolid, a well-known urban destination in Spain that is firmly committed to a tourism strategy that prominently features adventure, wine and cultural tourism, among other segments.
You might also like
MADRID, Your New Golfing Destination in Spain
Enjoy your free time playing golf on some of the best European courses, in outstanding surroundings and with the chance to discover an extraordinary cultural heritage. If this is what
Minor to open first hotel in northeast India
Thailand’s Minor Hotel Group has secured a new hotel development in Bodhgaya, the Buddhist pilgrimage site in the Indian state of Bihar. The new Oaks Bodhgaya is already under construction
Beach Therapy: The art of unwinding in Seychelles
Crystal-clear shallow waters, powdery-soft sands and plenty of sun in the shade, makes for a great all-round beach experience anywhere in the world, but in Seychelles it makes for a
