July 16, 2024 TnH Global

Sarova Hotels & Resorts Appoints AVIAREPS India to Expand Presence in India

Sarova Hotels & Resorts, a renowned chain of luxurious heritage hotels in Kenya, has taken a significant step to enhance its presence in the Indian market by appointing AVIAREPS as its Sales and PR representative in India. With the expertise of AVIAREPS’ dedicated team of tourism professionals, the focus will be on crafting and implementing innovative multi-channel promotional strategies aimed at increasing tourism from India. This strategic partnership marks an exciting new chapter in Sarova’s expansion efforts.

Sarova’s commitment transcends traditional hospitality. The brand is deeply dedicated to nurturing talent, fostering inclusivity, and empowering local communities through meaningful employment and skill development opportunities. Their sustainability efforts, encompassing responsible waste management, water conservation, and renewable energy use, are all passionately focused on preserving Kenya’s breathtaking natural beauty for future generations.

Mita Vohra, Board Director of Sarova Hotels & Resorts, expressed, “Reflecting on Sarova’s 50-year journey, our vision has always extended beyond exceptional customer service to creating a holistic, community-focused, and environmentally friendly support system. With Africa’s allure for Indian travelers, we eagerly anticipate welcoming more visitors from India to experience Africa’s unique lifestyle and wildlife. This growing connection reinforces our dedication, and I am excited to share our rich heritage and natural beauty with our esteemed guests from India. Our wonderful partnership with AVAIREPS India and their valuable support in this venture will be a great opportunity to align with our goals.”

Ellona Pereira, General Manager of AVIAREPS India, stated, ” We at AVIAREPS India are delighted to represent Sarova Hotels and Resorts, a brand renowned for its exceptional African hospitality. Our strategic efforts will focus on redefining Sarova’s presence in the Indian market, tapping into India’s growing travel appetite. By leveraging our market expertise and extensive network, our team at AVIAREPS will drive bookings through strategic sales efforts, craft targeted marketing campaigns to attract Indian travelers, and enhance the brand through our effective public relations. This partnership underscores our shared commitment to excellence and innovation in the hospitality industry. We look forward to a successful journey together, amplifying Sarova Hotels’ visibility and appeal in India.”

Sarova Hotels & Resorts, established in 1974, proudly operates nine esteemed properties across Kenya, including iconic destinations like Sarova Stanley and Sarova Whitesands Beach Resort & Spa. With a legacy of culinary excellence and a commitment to providing unforgettable experiences, Sarova continues to set benchmarks in hospitality across the region.